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Choose the colors of an AI page

Use your store's colors, match your product's photos or take a preset's colors. See which choice each kind of page offers.

Updated November 4, 2026

The Colors field sits next to In the style of. Pick Your store’s colors, or match your product, or take a preset's colors. The choice applies to that new page only. Your theme's colors don't change.

What you can pick

Style Page Your choices
Your store Product page for one product Your store’s colors or Match your product
Your store Product page for a collection Your store’s colors or Match your collection
Your store Home, any page, Any product or Buy box only Field hidden. Your store's colors are used.
A preset Any page type Your store’s colors or the preset's colors

Match your product

We take a palette from the product's photos. A collection needs at least two photos. The page also gets gradient backgrounds and shiny buttons. If the photos have no clear palette, you see "Your product’s photos had no clear palette. This page uses your store’s colors."

Your store's colors on a new theme

If your theme still has its default colors and you haven't saved colors in Brand guidelines, we pick colors for you. A full product page for a product or collection takes them from the photos, and you see "Colors inspired by your product." To stop that, save your colors in Brand guidelines with Always use these colors.

We keep your store's colors when part of the page stays as it is. That covers Buy box only, Sections only, kept sections and a custom Start from template.

Partial pages

  • Sections only with other colors: "Your buy box keeps its current colors."
  • Buy box only with a preset's colors: "The rest of your page keeps its current colors."

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